I need an explanation for this Marketing question to help me study.
Mountain Man Brewing Bring the Brand to Light
Write-up in no more than 2 pages:
- What are the issues facing Chris and MMBC?
- What is Chris considering doing and what factors will he have to align to be successful?
- What goal should Chris (MMBC) have and why?
- What has made MMBC successful?
- What distinguishes MMBC form their competitors?
Please read the case carefully and write no more than 2 page