Benchmarks case study

Benchmarks case study

This week, you are put in the position of being assigned to a “task force” of people who are sent to a poor-performing hotel to assist the managers of that hotel in improving their performance.  This is a very typical occurrence in multi-unit companies.First, read the background information and assignment requirements in the attached document.  Second, review the grading rubric for this case.Then, using the data in the attached Excel file, calculate the value of each of the items if the hotel improved from where they are (Year 4) to the company benchmark.  You will then prioritize your actions starting with the five items that impact profitability the most.Note:

Note

For each of the 5 items you focus on improving, you will need to develop SMART goals for each item.This assignment will take you considerable time to complete.

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