11 page term paper not including title and references page. APA format, at least 250 on the core value of excellence on the topic through the creation of a community health improvement initiative proposal. Term paper should demonstrate a synthesis and integration of public health and the specific topic concepts correctly and in an innovative way. A minimum of 5-primary or quality secondary sources that are dated, by reliable authors, or organizations. Proper references must include the author/organization, year published, title, and publication source as appropriate in APA.

Case Study – Revitalizing a Brand

Read the case study, Revitalizing a Brand

.Use the Internet or Strayer library to research the branding and communication strategies of one health services organization that is similar to the health services organizations mentioned in the case study.

ASSIGNMENT INSTRUCTIONS

Write a 4–6 page paper in which you:

1. Describe the current marketing communication, identity, and brand position of Plaza Home Health Services.
2. Conduct a Strengths, Weaknesses, Opportunities, Threats (SWOT) analysis associated with the current marketing communication, identity, and brand position of Plaza Home Health Services.
3. Assess the importance of benchmarking in Plaza Home Health Services’ development and implementation of an effective brand strategy (marketing communication, identity, and brand position).
4. Compare branding and communication strategies of a similar health services organization with that of Plaza Home Health Services. Determine whether or not Plaza Home Health Services should apply additional best practices to its current branding and communication strategies. Provide a rationale and support for your response.
5. Use at least five quality academic resources. Note: Wikipedia and other Websites do not qualify as academic resources.

This course requires the use of Strayer Writing Standards. For assistance and information, please refer to the Strayer Writing Standards link in the left-hand menu of your course. Check with your professor for any additional instructions.

The specific course learning outcome associated with this assignment:

• Determine whether a healthcare organiza

The social-ecological model (SEM), developed by the Centers for Disease Control and Prevention (CDC), provides a useful framework to better understand health problems by identifying multiple levels of influence on behavior.

For this assignment, complete each section of the “Social Ecological Model (SEM) Worksheet” according to the directions on the resource. Identify a health problem (except obesity), target population, risk factors by level of influence, and evidence-based prevention strategies to address the health problem by level of influence.

Use The Community Guide website to identify evidence-based prevention strategies.

APA style is not required, but solid academic writing is expected.

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.

Instructions

You are required to complete a research paper for this course, which is due in Unit VII. The research paper is a significant portion of your grade, so you should consider it a very important activity.

The final research paper must be a minimum of six to eight pages in length, including at least the following sections (you may want to include others if you deem them appropriate):

1.Introduction

2.Challenges and Problems (associated with your topic)

3.Review of the Literature

4.Critical Analysis of Challenges/Problems

5.Recommended Solutions

6.Implementation of Solutions

7.Conclusion

8.References

The topic for the research paper must relate to this course. Some possible titles for your consideration include:

§Components of the U.S. Healthcare System

§Commonalities and Differences Between Health Services Organizations

§Effective Leadership Strategies Used by Healthcare Leaders

§Managing Conflict in a Healthcare Organization

§Concepts and Strategies with Negotiation

§Strategies for Increasing Employee Motivation

§Effective Organizational Structure in a Specific (your choice) Health Service Organization

§The Role of Strategic Alliances in Health Care

§The Importance of Having a Culture of a Learning Organization in Health Care

§Approaches for Quality Improvement in Health Care

§Strategies to Achieve a Successful Healthcare Organization

If you do not find a course project topic of particular interest on this list, you are permitted to propose your own topic for approval.

HI253: Medical Coding I

Topic 1: ICD-10-PCS Medical/Surgical Root Operations

The root operations defined by ICD-10-PCS for inpatient procedures differ from some of the main terms used by CPT to describe outpatient procedures and treatments. . Choose an ICD-10-PCS root operation from the Medical/Surgical section (Section 0), define and describe it, and create a scenario using it. Include the ICD-10-PCS code that would be used to report the procedure from your scenario.

Participation Expectations: Please engage on this topic throughout the unit by posting one main response by Saturday midnight and two reply posts by the end of the unit. Your main post to the discussion should contain at least 150 words, with no more than 10% quoting, and cite any sources used on a reference list following APA format.

SC121: Human Anatomy and Physiology I

Topic 2: Muscle Campaign

The Ice Bucket Challenge took the country by storm in the summer of 2014. It raised over $115 million for ALS (Amyotrophic Lateral Sclerosis aka Lou Gehrig’s Disease) research and brought new attention to this devastating neuromuscular disease. Individuals and groups filmed themselves dumping buckets of ice over themselves while pledging money for ALS research. Eventually, the research funded by this challenge produced information that has advanced the understanding of the disease. These videos were spread through social media and made it onto local and national newscasts as more and more stories were produced about this challenge.